Project Process

Adrenalin Media has refined its project management systems and methodology to minimise risk and deliver projects on brief, on budget and on time.

A structured approach comprising initial consultation, research strategy and planning, specification development, collation, design, build, testing, launch and on-going management delivers projects efficiently whilst providing Clients with added value at every stage.

1. Initial Consultation and Brief Development

As consultants Adrenalin Media have extensive experience helping clients identify how the Internet can contribute to their organisation in terms of improving operating efficiency, marketing and sales. Initially Adrenalin Media will help the Client refine the project brief further to ensure that all opportunities have been identified and addressed.

We place the emphasis on defining objectives to create business benefits, exploring the success criteria and identifying the requirements for measurement and evaluation.

2. Research

Adrenalin Media's research approach ensures that all key information relating to the project is identified and evaluated in order to shape an optimum solution for the Client.

Adrenalin Media will integrate the Client's in-depth knowledge of their operations with our comprehensive understanding of digital media.

3. Strategy

Further to the finalisation of the project brief and collation of supporting information Adrenalin Media will formulate a strategy that will identify how Internet technology and related services will be applied achieve the project objectives.

4. Specification Development

A process of 'Solutions Architecture' will develop a project specification or 'blue-print' which is as essential to Internet development as architect's drawings are to the construction of a building.

Initially an outline specification will be developed that goes someway to defining the solution in enough detail that project costings, timings and required resources can be confirmed prior to development.

The Adrenalin Media project specification will comprise:

Schema - a diagram depicting the solution's infrastructure and key components and how the solution integrates with any external element or system e.g. an existing database or intranet.

SCF - a structure, content, and functionality document is a written interpretation of the schema - a written description of the solution.

Once an outline specification is agreed in principal Adrenalin Media goes one step further and provides detailed technical information and documentation as well

5. Scheduling

On completion of a detailed spec costings and timings are re-confirmed and resources booked in as part of the planning and production management process.

The timing plan will confirm what action is required by whom and when - showing event milestones and its dependant activities. Adrenalin Media will confirm with the client what materials (e.g. text, translation, graphics, logos, pictures) are required and when.

6. Design

The Adrenalin Media design process will produce a number of design approaches for discussion and evaluation. The 'look and feel' that best reflects the Client's brand, the purpose and functionality of the site and the profile of the users will be refined further and applied to a number of sections to show how the approach can work across the site.

Designs will be flat visuals and available for viewing on-line, demonstrating how they appear within a browser environment.

As well as a dedicated project manager Adrenalin Media's proprietary project management software will be used to manage the design approval process.

7. Development/Build

Modular components will be developed and tested separately and integrated to form the main infrastructure.

Adrenalin Media will keep Clients fully informed and involved at all of the project's key development stages.

8. Testing

Sites are developed and tested on our development or mirror server before being seamlessly transferred to the live server once the Client has given their approval.

9. Launch

A soft launch will enable a wider audience to use the site and provide feedback ahead of any announcement or promotion.

Adrenalin Media can help plan an official launch including any on-line promotion, design and production of off-line promotional material and event management including an interactive launch presentation.

10. On-going Management

Adrenalin Media will manage a post launch monitoring and evaluation period to check how the site is functioning and to address any unforeseen issues that may arise.

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