Vicky Lalwani

In recent years with unfavourable economic conditions, many Australian companies have made decisions that have changed the way we innovate in our country. Senior managers and Executives have eased off the pedal when it comes to developing new ideas and have not necessarily empowered their staff with the time and resources to try things differently.

With the recent advances in display targeting and platform technology, the ability to deliver dynamic banners that drive clicks is huge.

We always knew this was going to be a big event!

With deep ambitions to remain at the forefront of innovation in Australian digital media, the first of several Adrenalin Rush innovation days was held recently and the concept was a huge success!

We’re thrilled to have been nominated as finalists in the 2011 AIMIA Awards! The first category nomination was in the Best Retail category for the Proactiv website followed by a nomination in the Best Science & Environment category for the Sustainable Tourism Online Portal. The winners are announced at a big shindig held on March 18th.